Maison Vivienne | The Coco Chanel brand is born in 1913 in Deauville, but the origins of the brand date back to the time when Gabrielle Bonheur Chanel, an orphan at the age of twelve, was taken in by an abbey. This stage of her life will inspire her future collections: clean lines, shades of black, white, or beige. At 18, Gabrielle Chanel learned sewing, which allowed her to start creating her own hats and clothes during the following years. She then wore her own creations and gained new clients among the Parisian high society. Chanel style detonates: very sober black or white outfits, boyish style combining cardigans and pants.
Maison Vivienne | Among the legendary bags, the Lady Dior bag holds one of the first places. Saga of an iconic bag. It was in 1995 that the Lady Dior bag appeared. The French first lady, Bernadette Chirac, offered the bag to Princess Diana while on a trip to Paris. Diana, fell instantly for this bag and carried it for many occasions
Maison Vivienne | At the dawn of the 1900s, Gabrielle Chanel, very courted, met Etienne de Balsan, a rich French rider, with whom she discovered the codes of high society. Although their romance only lasted a short time, it was thanks to him that Coco met a certain Arthur 'Boy' Capel.
Maison Vivienne | Born and raised in Provence, Vivienne travels the world to find and curate the most beautiful designer pieces and outfits in exceptional condition. Vivienne, our French founder, has spent a large part of her life traveling around the world. 'I am always looking for unique pieces that will make you feel incredible, composed with a French touch'. Maison Vivienne curates unique pieces the chic parisian way, Et voila !